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Subliminal: How Your Unconscious Mind Rules Your Behavior

Subliminal: How Your Unconscious Mind Rules Your Behavior

$23.50

From the bestselling author of The Drunkard's Walk and coauthor of The Grand Design (with Stephen Hawking), a startling and eye-opening examination of how the unconscious mind shapes our experience of the world.

Winner of the 2013 PEN/E.O. Wilson Literary Science Writing Award

Over the past two decades of neurological research, it has become increasingly clear that the way we experience the world--our perception, behavior, memory, and social judgment--is largely driven by the mind's subliminal processes and not by the conscious ones, as we have long believed.

  •  Paperback | 272 pages
  •  131 x 202 x 21mm | 283g
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  •  Random House Inc
  •  New York, United States
  •  English
  •  Reprint
  •  13 ILLUSTRATIONS
  •  0307472256
  •  9780307472250


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