Holistic Retail Design : Reshaping Shopping for the Digital Era

 Holistic Retail Design sets out a theory on the design of retail formats and shopping experiences. It introduces strategies in holistic constitution and the improvement of retail experiences across stationary, temporary, and digital customer touchpoints and intermediates between the consumer, the retail brand, and the products being offered. It features those strategies in a number of chapters and also includes international best practice cases.

Product details

• Format Paperback | 400 pages
• Dimensions 165 x 240 x 33.02mm | 1,110g
• Publication date 24 Nov 2015
• Publisher Frame Publishers BV
• Publication City/Country Amsterdam, Netherlands
• Language English
• Illustrations note With 300 illustrations in colour and black and white
• ISBN10 9491727656
• ISBN13 9789491727658