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5D : Diesel, Dream, Disruption, Deviation, Denim

5D : Diesel, Dream, Disruption, Deviation, Denim


In forty years of activity, the Diesel brand has managed to construct a world that communicates values of rebellion, nonconformity, and individuality. This book celebrates Diesel s irreverence and innovation in the rejection of the often overly serious vernacular that surrounds denim. Diesel s denim has really been the gateway into a much wider and larger lifestyle arc, masterminded by Renzo Rosso. Denim is the fabric of Diesel, but in-between the warp and weft of those threads, what Diesel really communicates is something that goes far beyond the physical garment.

  •  Hardback | 240 pages
  •  249 x 310 x 30.48mm | 1,791.69g
  •  Milano, Italy
  •  English
  •  450 colour illustrations
  •  8891819425
  •  9788891819420

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