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Bi-scriptual: Typography And Graphic Design With Multiple Script Systems

Bi-scriptual: Typography And Graphic Design With Multiple Script Systems

$91.50

 As a result of globalization and in- creased interaction across countries and cultures, multilingualism is becom- ing increasingly important all around the world. Script, as the most impor- tant conveyor of confirmation, plays a major role in this development. Design- ers are more and more faced with the challenge of creating designs that not only combine various languages but two or even more writing systems.

At first, Bi-Scriptual discusses on a theoretical level questions such as the sociocultural relations between various writing systems and the increasing importance of sociocultural communi- cation. Following a general section on the practical application of bilingual design, experts of the concerned lan- guages compare eight writing systems with the Latin script. This part also contains topical interviews and practi- cal examples of more than 100 design- ers that show the various possibilites of creating designs incorporating different writing systems side by side.

Product details

  •  Hardback | 320 pages
  •  240 x 320 x 30.48mm | 2,040g
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  •  Sulgen, Switzerland
  •  English
  •  New edition
  •  300 Illustrations, unspecified
  •  3721209826
  •  9783721209822


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