Nike: Better is Temporary

At Nike, the desire to be the best is a journey, not a destination - better is always temporary.

Phaidon commemorates the company's influence with Nike: Better is Temporary, a landmark publication that charts Nike's transformation from rebellious upstart to global phenomenon.

This immersive visual survey offers an unprecedented, behind-the-scenes exploration into Nike's ethos-driven design formula, placing industry-defining innovations and globally recognized products alongside previously unpublished designs, prototypes, insider stories, and more.

Product details

• Format Hardback | 320 pages
• Dimensions 230 x 310 x 37mm | 2,476.61g
• Publication date 04 May 2021
• Publisher Phaidon Press Ltd
• Publication City/Country London, United Kingdom
• Language English
• Edition Statement Reprint
• Illustrations note 500 farbige Fotos
• ISBN10 1838660518
• ISBN13 9781838660512